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• Increased registrations by 118% through an immersive, storytelling-driven campaign.
• Developed interactive virtual tours that went beyond floor plans—showcasing the lifestyle, community, and experience of living in the neighborhood.
• Captured the target demographic’s perspective with curated photos and videos that highlighted key selling features.
• Executed high-impact paid social and search campaigns, complemented by conversion-optimized landing pages, generating $15M in condo sales.
• Reduced customer acquisition cost (CAC) by 55%, contributing to a complete sellout of units.
• BILD-Nominated for Best Digital Marketing Campaign (Mid/High-Rise), recognized for innovation and impact.
• Promoted eco-friendly urban living, emphasizing bike storage, public transit access, and reduced car reliance to align with sustainability-conscious buyers.
• Showcased premium amenities, such as rooftop gardens, concierge services, and fitness centers, positioning them as investments in enhanced living and community engagement.
